BrainStorm is a conference for K20 technology directors, network administrators, and other IT personnel. This is NOT a conference about curriculum but instead for the bits’n’bytes warriors that support and drive technology in schools.
A typical attendee has a high degree of decision-making authority for their school district. Sponsoring and/or exhibiting at BrainStorm guarantees that your products and services are in front of the right people.
BrainStorm’s vendor fair is one-of-a-kind! This is a reserved time of 4 hours for attendees to see vendor exhibits. There are no breakout sessions running at the same time so all attendees may participate without conflicts.
Your company or organization can sponsor BrainStorm at various levels. Check out all of our sponsorship opportunities in this document.Sponsorships
BrainStorm is held each year at the Kalahari Convention Center in Wisconsin Dells, WI.
Hotel accomodations are NOT included with your registration fees.
A block of rooms has been reserved at the Kalahari Resort. We typically sell out of rooms so be sure to make your reservations early (after the room block for the Kalahari has been nearly depleted, they will partner with other local, nearby hotels and those options will be added to the site). The hotel reservation site is a button off our event registration confirmation page this year (so you can’t make the reservation without having first registered for BrainStorm and being logged into our event portal).
Please use the link below to check pricing for the hotel accomodations.Hotel Pricing
Yes, we work with a third party to provide rental of Lead Retrieval devices. For more information please see the Lead Retrieval Service link from the vendor menu on our website.
Check the Sponsorships document information regarding flyers for attendees to be giving out at the conference registration table.
Flyers may be freely given out to attendees during the Vendor Expo from vendor tables instead of or in addition to sponsoring a flyer at conference registration table.
The easiest way to add booth staff is at the time of original registration.
If you have already registered and received your confirmation email, you can still add your booth workers. ONLY the Exhibitor Coordinator may make the following changes! The Exhibitor Coordinator is the person whose email address was used to register your company's booth for the conference.
Please contact our Treasurer at 800-910-6382 option 1 to make alternative payment arrangements.
Door prize forms will be distributed by a BrainStorm staff member prior to the Expo starting. It is your responsibility to turn in the form to the stage prior to the door prize presentation. The door prize drawing typically starts about 7:00 pm.
BrainStorm does not sell speaking slots/sessions. The steering committee chooses sessions from volunteer submissions. Call for Presentations is opened about 7 months prior to the event to all Attendees and Vendors. Check the website and choose the “Call for Presentations” button on the main event page. That page will list the current year’s deadline.
NOTE: If a vendor is chosen to speak, they must purchase a booth or sponsorship.
One company per booth! Sponsor/Exhibitor shall not assign to a third party its booth space or any portion of that space without the prior written consent of BrainStorm, which BrainStorm may grant or withhold at its sole discretion.
Per our legal contract that must be agreed to when registering for a booth, we only allow one vendor per booth. Any requests for additional vendors to participate in your booth needs to be submitted to BrainStorm at least 30 days prior to the event. Approval or denial of such request is at the sole discretion of the BrainStorm steering committee.
Legal contract section pertaining to this question:
USE OF DISPLAY SPACE: Sponsor/Exhibitors are allowed to distribute literature, run demonstrations, and sell products in their assigned exhibit spaces. Sponsor/Exhibitor shall not assign to a third party its display space or any portion of that space without the prior written consent of BrainStorm, which BrainStorm may grant or withhold at its sole discretion. If such permission is given, the Sponsor/Exhibitor shall assume full responsibility for the conduct of the assignee and all its representatives. Sponsor/Exhibitor’s product demonstration may in no way interfere with demonstrations at adjacent booths. Demonstrations using audio must use headsets to demonstrate audio capabilities.
The Vendor Service Kit includes items not available for order through our registration site, such as:
– Electrical connections above 500w (each booth has one 500w electrical connection)
– Additional furniture
– Misc trade show services
– Shipping information
To access the Vendor Service Kit, go to the Brainstorm website. From the Vendor page, find the “Vendor Service Kit” link.
Each 10′ wide x 10′ deep carpeted space includes one 8ft table with skirting, 2 chairs, wireless Internet, electrical up to 500 watts, and exhibitor’s name on a small sign. Sponsorships and double booths would have proportionally more equipment. Booth worker details can be found above under “Vendor Fair Booth Pricing”.
We do not release attendee contact information to exhibitors. We reverse the role and provide the attendees with all the exhibitor’s contact information. Attendee lists have never been released and there are no plans to change this policy.
Vendor/Exhibitors can collect the info they are looking for by renting a Lead Retrieval device or by asking attendees to register at their booths (sign-up or drop a business card) for a door prize.
A reserved time of 4 hours for attendees to see vendor exhibits. There are no breakout sessions running at the same time so all attendees may participate without conflicts. Food (heavy Hors d’oeuvres) and drinks (1-2 free drink tickets given to attendees and pay-as-you-go bar) are provided for attendees & vendors. Door prizes provided by the vendors are given out near the end of the Expo.
The following are the levels of exhibitors/sponsorships in increasing value. Current pricing is available from the Vendor menu on our website. You can check regular booth pricing from the “pricing” option and sponsorship pricing from the “sponsorships” option.
Single standard booth
Single premium booth
Double premium booth
Depending on your registration you are entitled to the following meals:
Vendor Expo Only – All the Expo vendor workers are welcome to any of the food and drinks (pay-as-you-go bars) throughout the Expo.
Full Conference Pass – All meals are included.
The Kalahari has gone 100% cashless.
Per the Kalahari website: In order to provide a smoother and safer transaction for our guests and associates, our resort will be 100% cashless as of February 22, 2023. We accept credit and mobile payments (Apple/Google Pay) as well as room charges through your RFID wristband. Should you arrive on property with only cash, we do have kiosks to exchange your dollars onto a Mastercard that can be used anywhere Mastercard is accepted. For more information, please visit https://www.kalahariresorts.com/wisconsin/ways-to-pay/
Generally about 3 hours prior to the start of the Expo. 12:00pm-2:45pm.
Vendors are expected to keep their booths completely assembled until the end of the Expo OR earlier if a Steering Committee member approves the request
The Expo is held on Monday from 3:30pm-7:30pm.
Click on the link above to get a BrainStorm W-9 form.
Generally you ship to the Expo company in charge of setting up for the show. Our Vendor Service Kit will have the contact information.
If you need equipment for a Sunday session or early Monday, you must ship directly to the Kalahari. The Expo company won’t deliver until Monday late morning.
Shipping directly to the Kalahari should ONLY be done if you have contacted the Kalahari ahead of time (ask to speak to the conference center office about shipping trade show equipment) and have taken into consideration that they don’t have much space compared to the Expo company. The Kalahari only accepts shipments up to 3 days prior to an event.
If you will be flying to our conference, we suggest using the Dane County Regional Airport in Madison, WI. It is the closest commercial airport and is about 50 miles from the Kalahari Resort.
From the Brainstorm website go to the Vendor Expo menu item and click the “Exhibitor Directory” link.
During registration you will choose your registrationt type (sponsor level or booth type). During registration you will select the booth number you want from the remaining available booths for the type of registration you selected.
This was requested by our vendors in our early years and has been very well received by vendors and attendees. Rather than exhibiting for 2 days with little to no foot traffic most of the time, we reserve a time with no attendee conflicts.
BrainStorm is a conference for K20 technology directors, network administrators, and other IT personnel. This is NOT a conference about curriculum but instead for the bits’n’bytes warriors that support and drive technology in schools. A typical attendee has a high degree of decision-making authority for their school district.